In order to position TaDa as the most reliable option to send ice-cold and returnable beers to your door, we appeal to humor by representing a situation that we have experienced in more than one celebration: What happens when the beers run out?
When faced with the issue, one member of the group decides to sacrifice himself to go in the search of a nearby store, an adventure that usually ends in failure. This is what could happen to the “delivery friend”, the main character of the spot, who will have to go through some scary moments for not having used the app.