BRASSO
Brasso: Your extra hand
Overview
In a fast-paced daily routine, where we’re constantly juggling multiple tasks, everyone would love to have an extra arm. Playing on the pun in the brand name, we transformed Brasso’s visual identity revamp into the creative platform ‘Your Extra Brasso for cleaning’. We went beyond the initial request for a graphic refresh and proposed an integrated communications strategy, featuring digital and audiovisual content, positioning its specialised product range as an indispensable ally for saving time and making housework easier, leaving more time to enjoy life.
